Evolution Wins Two Grand Prix At Cannes June 28, 2007Posted by Ivan Pols in Advertising, Awards, Dove, Evolution, Marketing, Newspaper, Ogilvy Toronto Brands, Self Esteem Fund, TV, Viral, Website.
It doesn’t get any bigger than this: Evolution won an unprecedented two Grand Prix at Cannes last week, both Cyber and Film.
“We had 12 excellent candidates to choose from. The one that resonated the most, that we thought had the most power, was Dove ‘Evolution.’ So we decided to reward the biggest idea we saw,” said Cannes jury president Bob Scarpelli.
Tim, Mike, Janet and Nancy were at Cannes with Unilever client Mark Wakefield. All report it was the experience of a lifetime. Check out some of the coverage of this history-making win.
Score two for the good guys.
Photograph by Stefani Kouverianos