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Ontario Health May 18, 2008

Posted by Ivan Pols in Advertising, Ogilvy Toronto Brands, Ontario Health, Posters.
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Sad but true, the Ontario government needs to remind hospital workers to wash their hands. This is a moment for levity if there ever was one.

Ontario Heath - Glands

Just wash your hands posters

See the rest of the campaign.
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The World of Comedy Film Festival March 12, 2007

Posted by Ivan Pols in Advertising, Marketing, Ogilvy Toronto Brands, Posters, World of Comedy.
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The World of Comedy Film Festival is a showcase of comedy films from Canadian and International filmmakers. Shorts, features, animation and documentaries are all screened – as long as their goal is to make us laugh. The Festival also provides a forum for comedy filmmaking including seminars, professional development, and an industry marketplace. These posters promoted the Festival through classic knee-slappers that virtually everyone on the planet knows – Why did the chicken cross the road, and the old ‘three religiously and ethnically diverse gentlemen enter a drinking establishment…’

Why Did The Chicken
o a Priest, a Rabbi and A Scotsman

World of Comedy - Blondes

Sportslist.ca August 1, 2006

Posted by Jason Theodor (jted) in Advertising, Posters, Print, Sportslist.ca.
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Sportslist.ca is a new source of talent for university scouts throughout North America, as well as a coaching and promotion tool for high school athletes. It’s a free resource, designed to help high school athletes who want to further their education via a sports scholarship.

Update: These posters appear in the new Archive.

Sports List Basketball
CAPTION: Sportslist.ca. Where high school athletes attract college scouts online.

Sports List High Jump
CAPTION: Sportslist.ca. Where high school athletes attract college scouts online.

Sports List Soccer
CAPTION: Sportslist.ca. Where high school athletes attract college scouts online.

One Show May 16, 2006

Posted by Jason Theodor (jted) in Advertising, One Show, Postcards, Posters.
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The One Show calls. They need a poster for the One Show Canadian Exhibit. You're too busy. You do it.

One Show Canadian Flag

RED SQUARE: People going for inspiration

WHITE SQUARE: People going to rip off ideas

(Note: This idea is a rip off of one of the year's most awarded campaigns)

Pick Me May 16, 2006

Posted by Jason Theodor (jted) in Advertising, Invitations, Pick Me, Postcards, Posters.
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Nothing is harder than doing an ad for your own book. So we didn't. Thanks, Tim.

Pick Me was published by Adweek Books last September. It's designed to help young, clueless creatives navigate the treacherous waters of advertising. Luke Sullivan himself says "five stars" on Amazon.com. Thanks, Luke.

Crack Heaven

PICK-ME.jpg

Prequel

Castrol May 16, 2006

Posted by Jason Theodor (jted) in Advertising, Awards, Castrol, Posters.
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Syntec is a product that delivers more horsepower. Hey, tuners and racers want more horsepower. Perfect fit. But how do you reach an audience like that? You cover racetracks with posters that use in-your-face language born from the pits, racecar tracks and garages. Thankfully, Ogilvy keeps a racecar driver/writer on staff for just such emergencies.

castrol 1

castrol 2

Awards
London International Awards

World of Comedy May 16, 2006

Posted by Jason Theodor (jted) in Advertising, Awards, Postcards, Posters, World of Comedy.
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If you can’t do funny for the World of Comedy Film Festival, you should find another job.

WOC - Jumper

WOC - Electric Chair

WOC - Pies

Volunteers ran all over Toronto to put these decals on revolving doors. That’s our CEO behind the pie. If there was audio you’d hear security yelling at us to get the hell out of the building.

Awards
Advertising and Design Club of Canada
London International Awards
Cannes

Hot Wheels May 16, 2006

Posted by Jason Theodor (jted) in Advertising, Awards, Hot Wheels, Posters, Print, Truck Designs.
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When you have Hot Wheels, the world is your racetrack. (And careful, they’re faster than ever…)

Hot Wheels - Belt

Hot Wheels - Dog

Door Stop

Hot Wheels - Fishbowl

Hot Wheels - Shoes

Hot Wheels - Belt long

Hot Wheels - Fishbowl long

Hot Wheels - Truck

Awards
Marketing Awards 2007 Silver
Archive
Applied Arts
Advertising and Design Club of Canada
London International Awards